A project-based engagement that gives brands clarity on how Amazon advertising supports the business, what success looks like, and how agencies or executors should be guided.
Who this is for:
New to Amazon or early-stage on the channel
Amazon performance feels stalled or confusing
No internal Amazon subject-matter expert
Leadership lacks confidence in agency reporting
A project-based engagement that gives brands clarity on how Amazon advertising supports the business, what success looks like, and how agencies or executors should be guided.
Who this is for:
New to Amazon or early-stage on the channel
Amazon performance feels stalled or confusing
No internal Amazon subject-matter expert
Leadership lacks confidence in agency reporting
Deliverables
Amazon & retail media KPI definitions by growth stage
Clear success criteria tied to business objectives
Reporting expectations framework for agencies or executors
Leadership-level explanation of:
What ads are doing
Why performance looks the way it does
What decisions matter next
Guidance for briefing and evaluating agencies or internal teams
Timeline
3-12 Months
Weekly or biweekly check-ins (defined at kickoff)
